Strategy Distilled July 2021

Strategy Distilled July 2021

Distillations in this newsletter: Framing: a lesson from behavioural economics. Using framing as a model to inject creativity into strategy development. The case for strategy workshops. The synergy of Virgin Atlantic’s ‘double helix’ strategy. Digital avoidance...
Strategy Distilled June 2021

Strategy Distilled June 2021

Distillations in this newsletter: Five strategy lessons from Amazon that we can all learn from. The VACU model for strategic risk assessment. What is Confirmation Bias and why is it important in strategy work? Leadership lessons from Buurtzorg. How digital should your...
Five Priorities for Strategy in 2021

Five Priorities for Strategy in 2021

If we are to anticipate how 2021 will be described, it will probably be the year of recovery from 2020 and the year of adapting to the new post-pandemic world. In my latest LinkedIn article I lay out the five priorities for strategy in such circumstances: Strategy...
Three Creativity Blockers Revealed by Research

Three Creativity Blockers Revealed by Research

Strategy is necessarily creative. It’s not just choosing from a number of future alternatives, but rather creatively imagining the future we can collectively craft. Research, however, reveals three creativity blockers that strategists need to understand and avoid: 1. ...
80 books that informed The Strategy Manual

80 books that informed The Strategy Manual

I set out with lofty aims for The Strategy Manual. I wanted to explain strategy from first principles, I wanted to cover strategy across its entire lifecycle, from strategy development to strategy adoption and strategy adaptation, and I wanted it to be well-founded....
Envisioning the future for strategic planning

Envisioning the future for strategic planning

These are tough times and are going to require some tough decisions before we get out the other side. Last September, I started writing this piece with no great sense of urgency. This morning, I stumbled across it again and thought … if not now, then when? The...