Our services

Goal Atlas’s services facilitate your in-house management of strategy
across the entire strategy lifecycle

Strategy Mapping
Strategy mapping is a structured, systematic method of exploring the logical inter-connections between elements of your strategy:

  • your strategic destination (where you strive to get to) and your methods of getting there;
  • the core strategic activities you will undertake and the metrics you will use to monitor progress;
  • the innovations you seek to introduce and the priorities you set to manage them;
  • the people driving the strategy’s success and the elements they add in the process of strategy adoption.

To learn more about strategy mapping, watch our video introducing the principles of strategy mapping, read how strategy mapping turns strategy into a manageable process or contact us to find out about the software tool we have built for strategy mapping.

Strategy scoping icon
Strategy Scoping
A highly structured and efficient way to ‘cut through the noise’ in this complex yet critical preparation phase of strategy development. Strategy scoping gives direction and focus to the forthcoming strategy, then specifies and guides the programme of work needed to complete strategy development. Learn more about strategy scoping.
Strategy Training Courses
Bespoke strategy training sessions delivered to your leaders and your teams. From fast-track sessions on strategy best-practice to deep-dive sessions on strategy governance, data modelling for strategy development, aligning strategy and planning, strategy mapping and strategy measurement.
Strategy Workshops and Clinics
Workshops and clinics are where we get our sleeves rolled up and help you move your strategy to the next phase of its lifecycle. Wherever your strategy is and whatever you are struggling with, talk to us to find out how we might be able to help. Practical, hands-on and output focused, these range from one-day clinics to multi-day strategy design workshops.  See, for example, our Strategy Distinctiveness Workshop.
Coaching and Mentoring
Our capability-development services are usually longer term engagements and usually one-to-one with key individuals responsible for strategy (although not always!). They are tailored to your individual needs and experience.
Strategy Audits and Research
A strategy audit provides an independent, best-practice, evidence-based evaluation of your strategy at any stage in the strategy lifecycle (just written, half-way through, nearing its end-date). See strategy audit in detail.

Our strategy research covers in-house consultation (senior managers, staff, suppliers), market research (surveys, competitor analysis, customer journey mapping) and data analysis (audience segmentation, data modelling, projections and forecasting).

All our services cover strategies and sub-strategies across your organisation

We work across several industry sectors, including financial services, pharma/healthcare and retail and have been working a lot recently with the university sector (how we work with universities) – read our report analysing university strategies (University Strategy 2020: Analysis and benchmarking of the strategies of UK Universities).